S2E5 – How to Get More Referrals from Clients
In this episode, I share practical strategies you can use to create more referrals and word-of-mouth recommendations from your existing clients and customers!
In this episode, I share practical strategies you can use to create more referrals and word-of-mouth recommendations from your existing clients and customers!
Fundamentally there are two types of people that can refer you business – people who are clients or customers and have done business with you in the past, or people who have not. In this episode we focus on how to maximize referrals from non-clients.
In this episode I share practical strategies, tactics, and systems that you can use to ramp up your referral generation!
The first step to generating more referrals is understanding exactly what creates a referral opportunity in the first place!
We kick off Season Two with a discussion of why the best clients and customers come via referral.
Today we wrap up our season-long focus on branding. In order to help you turn information into action, in this episode I’ll walk you through a simple “brand plan” worksheet that you can use to build out your brand strategy.
Hypocrisy is the quickest way to kill your brand in today’s environment. Authenticity is critical, and you have to practice what you preach.
Listen in and learn how to make it happen.
In this episode we dive into Public Relations. Media exposure is a huge win for your brand, but it’s easy to waste a lot of time and money on PR outreach that doesn’t get results.
Today I’ll share what has worked for me and my business. Learn how to get more targeted media exposure for your brand.
The rubber meets the road in this episode. I’ll show you how to create a system that allows you to communicate your brand to your target market.
What’s your price strategy? Not only does your pricing impact your profitability, it can also support or undercut the brand you’re trying to build.
Learn why the average business can raise prices 10 – 20% without seeing a dropoff in sales!