Episode Archives

Three Leverage Points for Successful Marketing / Q&A with Joe Vagnone and Bill Russell (Small Business Event of the Year, Part 2)

Danny Decker speaks at the Lake Norman Chamber of Commerce 8th Annual Small Business Even of the Year 2021. In part two, Danny is interviewed by Joe Vagnone and Bill Russell.

Marketing “Wellness Check” for Your Small Business – (Small Business Event of the Year, Part 1)

Danny Decker speaks to small business owners at the Lake Norman Chamber of Commerce 8th Annual Small Business Event of the Year 2021. Part 1 of 2.

Let Your Customers & Clients Know You Appreciate Them!

Thanksgiving is right around the corner, and this is a great opportunity to let your customers and clients know how that you appreciate them!

Create Your Year-End Offer

December is just around the corner, and this is a fantastic time to GROW your business. Listen-in and learn how to create an irresistible year-end offer!

Lessons from the Election

Marketing lessons from the 2020 presidential election!

Repurpose Your Marketing Content for Max ROI!

It takes time and effort to produce marketing content. Here’s a simple tip to help you get a bigger ROI on your investment!

Your Email Autoresponder Strategy

Effective marketing starts with getting the fundamentals right – and your email autoresponder systems are an important piece of your digital strategy.

How to Leverage Election Season in Your Marketing

Effective marketing piggy-backs on trending topics and conversations that are *already* taking place in the mind of your customers and clients. Here’s how to apply this concept to election season.

Are You Speaking to the Pain Points?

An effective marketing message speaks directly to the pain points your customers and clients are experiencing. In this episode, Danny shows you how to make this happen.

How to Verify That Your Marketing Data is Accurate

You’re making marketing decisions based on the data – at least, you should be 🙂

But what happens if the data is wrong? In this episode, Danny shares a simple strategy to verify that the data you’re working with is accurate.